Most of the time when I decide to blog, I start by looking for a new movie that interests me and I begin looking for ways the company is deciding to market it to the public. I decided to change this format up because of how I couldn't find anything really that interesting, and also because of how excited I am for The Golden Compass.
As mentioned in my previous blog, I read each of the books this summer and actually enjoyed them more than The Lord of the Rings. The movies in turn are actually being compared to that trilogy on the basis of their production costs and how much they plan to bring in.
The marketing for this movie is sure to be huge, especially seeing as how it began almost a year before it was released. The newest marketing tactic used by the studio is the release of several pictures highlighting key characters in the movie as well as their daemon.
One interesting thing I noticed about this pictures however was the fact that everyone was pictured with their daemon except for the witch, Serafina Pekkala, who actually did posses a daemon in the books (a goose), but seems to be flying solo in the movies. An interesting part of the novel, and conclusion, revolves around the fact that witches, unlike humans such as Lyra, have the capability of separting themselves from their daemons for a large distance. For people such as Lyra, if their daemon
The two additional movies to follow that complete the trilogy are in the works already. The only downfall is seeing how much this one actually brings in to begin with. The studio has already commented on the fact that they will not produce the movies if this one fails. If you think they are bluffing, look at the how Fox ruined the great novel Eragon, and we have yet to hear anything about the sequel book Eldest being adapted to the big screen (thank god).